What about the other side of the coin

The use of AI technologies involves several nuances that you should pay attention to before starting work: Some users may consider email marketing to be spam. Thus, you may receive complaints about emails if the content is not interesting or relevant to the recipient. This, in turn, poses a threat to the brand image and website. Email marketing is a very competitive environment with many companies competing for the attention of a single customer.


In addition to competing with your direct Buy Bulk SMS Service competitors, you are also competing with giant brands if the user is interested in them. Access to the quality data needed to train an AI model is expensive. However, to build a strong email marketing strategy, the data must not only be high quality, but also relevant. Best performance requires an active website with consistent monthly traffic and a sufficient number of email newsletter subscribers for the AI ​​to learn from.



Special mention should be made of the General Data Protection Regulation (GDPR). Although it contains some provisions related to artificial intelligence, there is no clear regulation regarding the ethical use of AI and machine learning technologies. However, there are a number of fines and sanctions for violating user privacy rights.